The Bookseller reports:

Waterstones’ flagship Piccadilly store is expanding its children’s section after a sales increase of 20%.

London regional manager Luke Taylor said the company decided to re-think the space after “the recent explosion in children’s sales”, driven by reference, games and educational related products.

The children’s area will take up two-thirds of the second floor and will include a bigger picture book and board book range, a new YA space with crossover titles like Harper Lee’s To Kill A Mockingbird, and an area for related products such as party packs and toys.

via Waterstones Piccadilly expands children’s section | The Bookseller.