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Nosy Crow And The John Lewis Snowman

from The Guardian:

A loving snowman, concerned his beloved snowlady might be feeling the winter chill, is daunted by nothing in his quest to find her a scarf, hat and gloves. We have all - well, more than two million of us, anyway - seen John Lewis's latest Christmas ad, and now we can read the children's book as well.

Independent publisher Nosy Crow pulled out all the stops to create a children's book based on the story - snowman is made, snowman realises lady love is cold, snowman crosses hill and dale to make sure she's wrapped up warm - in the days after the ad was first aired on 9 November. Told using images from the advert and a story in verse written by the publisher's managing director Kate Wilson, The Snowman's Journey will hit John Lewis stores on Saturday.

The Snowman's Journey

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This page contains a single entry by achuka published on November 29, 2012 6:57 AM.

Notable Children's Books of 2012 - was the previous entry in this blog.

The rise of the 'Wimpy Kid' empire - Fortune Management is the next entry in this blog.

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