Why social media isn't the magic bullet for self-epublished authors | Books | guardian.co.uk

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Ewan Morrison: I'm convinced that epublishing is another tech bubble, and that it will burst within the next 18 months

In the third in a series of essays on digital media and publishing, Ewan Morrison, who will appear at the Edinburgh World Writers' Conference, claims that as the project to monetise social media falters the self-epublishing industry's defects will be laid bare...

Well worth reading. Epublishing is clearly NOT "another tech bubble" but the curent wave of self-publishing may well be. Morrison's figures and stats are very negatively persuasive.

ACHUKA has always believed that the 'publisher' dynamic still needs to operate in the selection, editing, production and selling of ebooks, and I think it is THAT which will dawn on people in 18 months time (or sooner) rather than the bursting of the whole epublishing 'bubble'.

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This page contains a single entry by achuka published on August 1, 2012 7:43 AM.

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