Big Prize For Manga Publisher

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TOKYOPOP GmbH Wins "Buchmarkt-Award" for "Newcomer of the Year" at Leipzig Bookfair 2005 :: ActiveAnime.com :: Where Anime News and Reviews Matters

The 6th annual BuchMarkt-Award � the only marketing prize in Germany's book publishing industry � was awarded to TOKYOPOP at this year's Leipzig Book Fair, marking the first time ever a manga publisher has been awarded this prestigious honor.

A statement from the BuchMarkt Award judging committee reads, "Because of TOKYOPOP's eye-catching booth design at the 2004 Frankfurt Bookfair, their strategic advertising efforts with both retailers and customers, a user-friendly website, and the company's clever advertising slogan 'TOKYOPOP is Manga,' the company succeeded in communicating its message through all consumer channels."

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This page contains a single entry by achuka published on March 25, 2005 8:42 AM.

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